These new charts span mention summaries, social performance analytics, and outreach insights. Each chart has been designed for quick interpretation while allowing for deeper analysis via existing chart and dashboard filtering.
Included are summary widgets, social engagement cards, post-performance metrics, and Facebook-specific reaction data - all designed to improve discoverability, storytelling, and decision-making within Instant Insights.
Key Benefits
Improved understanding of coverage performance: High-level summaries help users quickly gauge mentions volume, audience reach, sentiment trends, social shares, and outreach outcomes.
Expanded social analytics: New charts provide detailed insights into engagement rate, post interactions, impressions, clicks, Facebook reactions, and cumulative social share trends across various social media platforms.
Consistent and intuitive design: Each chart includes aligned component structure, clear labelling, updated iconography, and concise tooltips to support usability
Mention Stream Insights Summary
A high-level snapshot of activity within a Mention Stream, shows:
Total Mentions
Audience Reach
Advertising Value Equivalency
Total Social Shares
Sentiment
Impact Score
Outreach Insights Summary
Summarises the performance of media releases and pitches, shows:
Outreach Volume
Contacts Targeted
Delivered (%)
Opened
Open Rate
Clicked Through
Social Engage Performance
A performance overview across all published social posts, shows:
Social Posts
Total Engagement
Total Clicks
Impressions
Audience Reach
Facebook Engagement Metric
Breaks down Facebook reaction types for Online coverage, shows:
Like
Love
Haha
Wow
Sad
Angry
The Facebook Engagement Metric works for any publicly accessible online article URL and will return aggregated reactions, comments, and shares from that link.
Total Social Shares
Plots cumulative social shares across social media platforms (e.g. Facebook, Reddit, X/Twitter) for a selected timeframe, keyword, or campaign.
Social Post Highlight
Surfaces post defined by end user, shows:
Total Engagement
Engagement Rate
Impressions
Audience Reach
Likes
Comments
Clicks
Shares
Top Performing Post
Highlights the top post based on engagement rate and impressions, shows:
Total Engagement
Engagement Rate
Impressions
Audience Reach
Likes
Comments
Clicks
Shares
FAQs
Q: Do these charts support chart and dashboard-level advanced filters?
A: Yes, all charts are compatible with advanced filters at both a chart and dashboard-level
Q: Can these charts be shared via Public Dashboards?
A: Yes, all summary and social charts included in this release are supported by the shareable public dashboard functionality.
Q: Will the Top Performing Post and Social Post Highlight charts work for all connected Social Accounts?
A: Yes, they will display insights where social data is available across connected Facebook, Instagram, LinkedIn, and Twitter/X accounts.